About Me

Solution engineer with 10+ years of experience spanning AdTech, MarTech, and cloud data platforms. I've held roles from media buyer to director of platform partnerships, and now help organizations adopt modern data architectures as a Solution Engineer at Snowflake.
I bring a rare blend of deep technical skills and business strategy to help teams make better decisions with data. Whether it's architecting a cloud data warehouse, evaluating AdTech vendors, or designing measurement frameworks, I bridge the gap between technical complexity and business outcomes.
My career has taken me through every layer of the data and advertising ecosystem — from buying digital media for Fortune 500 brands, to leading platform partnerships at a DSP, to engineering data solutions at best-in-class SaaS companies. This breadth of experience gives me a uniquely holistic perspective on how data, technology, and strategy intersect.